How to Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the World’s #1 Business Networking Site
Hailed as the “MySpace” for professionals, LinkedIn has taken the Internet by storm. It is now estimated that 19 million business professionals log in to this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. LinkedIn allows users to create a profile detailing their professional experience and accomplishments, which will help them connect with literally thousands of qualified professionals in their field. How to Succeed in Business Using LinkedIn takes users through every aspect of the site, from getting registered and building their network to posing questions and creating groups.
Readers will learn how to:
create their home page so other users can find them • give and receive references • search for experts in their field • find leads • market their business • look for and become a service provider • find and recruit for jobs • conduct business research • discover people outside their networks
Unique and practical, this is the only book available that shows users how to make the most of LinkedIn and the powerful networking opportunities it offers.
User Ratings and Reviews
2 Stars Good Tutorial; Bad Grammar
I was struck by the bad grammar in this book and the amount of typographical errors. It appeared that the book was rushed into publication because editors didn’t catch the mistakes. The tutorials aren’t bad and one can certainly learn from this book.
2 Stars Read the text, skip the screen shots
I was hoping to get a tutorial for how to set up a profile as well as some insights about how to maximize LinkedIn. I found a disconnect between what I saw on the screen in my LinkedIn account and those displayed in the book. I eventually gave up and just read the text which included a few helpful tips along the way.
4 Stars Making Linked In Work for You
This book is a treasure trove of information and tips on how to make LinkedIn more than a professional “Facebook.” What I found particularly valuable and timely were the sections on how to find jobs, *sell* yourself to prospective employers and tap your network for job leads and referrals.
4 Stars Great for a Beginner at Social Networking
This book offers tips/tricks on utilizing LinkedIn for maximum social networking. The last chapter I enjoyed, as it has the strenghths and weaknesses of LinkedIn as well as some other networking sites. It takes you through Spock, Jigsaw, Plaxo, Illumio, etc. and has some really good general information as an introduction to these newer sites. It shows how these sites can be utilized in lieu of, in some instances or in combination with LinkedIn for maximum exposure and connect ability. Also the prices of the other sites, strengths and weaknesses and some valuable tips for new users.
Some information I can utilize straight away in my current position, some I will in the future and some may just lead to other avenues that will strengthen my recruiting and social networking en devours. A very useful read and I feel it could translate to many professionals looking to get more knowledge in today’s Social Networking.
5 Stars Facebook for Business
This book is a must-have for anyone serious about building a network of professional contacts. I bought this book because I wanted to use it for my money management firm by expanding my professional network but did not want to waste time trying to learn all the little tricks myself from scratch. This book is a shortcut on how to quickly set up a profile, connect with other users, search for people, and so on. I am a firm believer of not reinventing the wheel.
- Mariusz Skonieczny, author of Why Are We So Clueless about the Stock Market? Learn how to invest your money, how to pick stocks, and how to make money in the stock market
Filed under: Making Money on the Internet Book Reviews